Features

An assistant for your team, not a replacement for it

Everything here is shaped by one rule: the software does the reading and the drafting, and a person does the deciding. The parts that look like restrictions are the reason it can be trusted with your customers at all.

Human first is structural

The assistant answers what your site covers and hands over everything else. A customer asking for a person gets one on the first tap, at any hour. And once a person joins, the assistant is finished with that conversation for good.

Those are not configuration. You can choose whether replies send immediately or wait for approval — you cannot make it answer something your site does not support, or keep a customer from a person.

1
AI ASSISTANT
Hi — ask me anything about our products, your order, or delivery.
It says so, in words, on every conversation. Not a small icon a customer has to interpret.
2
Talk to a person instead
Always on screen. No "let me try one more thing", no menu to navigate, no form to fill in first. One tap, granted immediately.
3
A PERSON You're talking to a member of the team.
Sam has joined the conversation.
Hi — I've read the thread, let me sort this out.
The assistant does not answer this conversation again. Not on the next message, not tomorrow. That is enforced in the data, not left to a prompt.

Works with

Available

WooCommerce

Products, attributes, stock, prices, orders, customers and shipping zones. Live availability, a customer's order history, and shipping rated by your own store.

Available

WordPress

No shop needed. Answers from your pages and posts. Tools that need a catalogue are hidden rather than failing when a customer asks.

Coming

Shopify

Platform is a first-class concept in the product, not a WooCommerce assumption with holes cut in it — so this is a new adapter, not a rewrite.

Set up
What are you running? This decides what the assistant can look up. Everything answers from your own content either way.
WooCommerce Products, stock, pages, orders and shipping from your own zones.
WordPress No shop. Answers from your pages and posts — services, policies, specifications.
ShopifyComing soon After WordPress and WooCommerce are live.

A knowledge base you did not have to write

Connect your site and it indexes your catalogue and your pages. That index is the assistant's entire world — you can read it, search it, and exclude anything you would rather it never quoted.

  • Product attributes included, because on a technical catalogue the answer is in the spec, not the description
  • Shipping, returns and warranty pages read verbatim
  • Changes pushed the moment you save them
Knowledge
Knowledge Everything the assistant is allowed to know, taken from your own site.
All 147Products 128 Pages 14Posts 5
PRODUCTTrailhead 400W Solar Panel1,204 chars
PAGEShipping842 chars
PAGEReturns and Refunds661 chars
PAGECartExcluded
POSTSizing an off-grid battery bank3,918 chars

Grounded, and it shows its working

Every reply carries the tools it ran, how long each took, and the pages it quoted. An agent deciding whether to send needs to see that, and an answer that turns out to be wrong has to be traceable to whatever caused it.

Relay Panel — Inbox
Inbox 4
PR
Priya RamanLead time on the 400W panels? AI
TV
Tomas VidalDoes the 48V pair with a 12V bank? Person
DO
Dara OkonjoFreight quote to Cheyenne Needs a person
AM
Ana MejiaWarranty on the inverter AI
PR
How soon can you ship four of the 400W panels to Boulder, and do they work with my existing 48V bank?
AssistantAI Draft — not sent
Yes — the Trailhead 400W is a 144-cell module rated for 48V systems, and we have 11 in stock. Parcel orders leave Golden within one business day. Four of these ship on a pallet by freight, so I've asked a colleague to price that for your address rather than guess.
PRODUCTTrailhead 400W Solar Panel PAGEShipping
Waiting for you Approve and send Reject
AICustomerOrders
Tools it used
search_storeok2 results from the site34ms
check_availabilityok1 product matched28ms
quote_shippinghuman0 quotable, 1 needs a person410ms
request_freight_quoteokTask opened6ms
What it cited
PRODUCTTrailhead 400W Solar Panel Monocrystalline 400W, 144 half-cut cells. Ships on a pallet.
PAGEShipping Parcel orders ship within one business day from Golden, Colorado…

Orders, without touching a card

Build an order inside the conversation, priced from your catalogue and shipped on a rate your own store returned. It is created unpaid, with a link to your own checkout, and the customer pays through the gateway you already use.

  • Attached to their account, with their billing and shipping details already on it
  • A short payment link on your own address, not a hundred characters of query string
  • Small orders can finish themselves — you set the ceiling, and freight is excluded whatever you set it to
  • A thank-you when the payment actually lands, so nobody writes in to ask
  • Order status changes — except cancel, which is a person's decision
Draft order
Draft order for Tomas Vidal Unpaid. Created in your store only when you approve it.
Trailhead 400W Solar PanelRS-SP4002 × $519.00
Foothills Mounting Rail 8ftRS-MR084 × $64.00
MC4 Connector PairRS-MC4P6 × $7.50
Total$1,339.00
The customer pays on your store, through the gateway you already use. No card data ever reaches Relay Panel.

Everyone who has written or bought

Matched on email, so a guest checkout and a support email are the same person. One history rather than two columns: orders, conversations and site visits interleaved, because a return asked for three days after a delivery reads nothing like the same request three months after.

The app tells you whether an edit will reach your store before you save it, because for a guest there is no record there to update.

Customers
PR
Priya Ramanpriya.raman@example.com
Guest — no store account
Orders3
Lifetime$4,120.00
Conversations5
This person has no store account. Guests have no customer record there to update, so edits save in Relay Panel only — and push automatically if they ever register.
#1043completed 2 × Trailhead 400W$1,038.00
#1021completed 1 × Summit 3000W Inverter$742.00
#0994processing 1 × 48V 100Ah Battery$1,849.00

Email that stays yours

Nobody changes the address their customers already use. Forward it in; reply out through your own mail server so answers arrive from your domain and pass your SPF and DKIM.

  • Read as your customer wrote it — layout, tables and images, with the quoted thread folded away rather than repeated under every reply
  • Threading by message headers, then by sender and recency
  • A chat and an email are two conversations, because they are two questions
  • Signatures that say who actually answered, in plain text or HTML
  • Duplicates collapsed — forwarding loops deliver twice
Settings — Email
Receiving Mail is arriving
Your forwarding address northwind-supply-a83f19c204@in.relaypanel.io
Keep the address your customers already write to. Forward it here and every message becomes a conversation.
Sending support@northwind.com
Serversmtp.yourprovider.com : 587
Replies go out through your own mail server, so they arrive from your domain and pass your SPF and DKIM. We never send as you from somewhere else.

The rest of it

Shared inbox

Chat and email in one thread per customer, with their orders beside it. Assign, snooze, close, and leave notes your customers never see.

Shipping your store actually charges

Your real checkout calculation, so carrier accounts and table-rate plugins are included. Parcel rates are quoted; freight is a person, always.

Many companies, one login

Run several stores, or support a client's. Each company's data is isolated in the database itself, not just in the app.

Live, both ways

A price change reaches the assistant in seconds; a customer's reply reaches your inbox without a reload. A scheduled re-read underneath, for the day a plugin gets switched off.

Business hours and holidays

Your timezone and your country's statutory holidays, detected rather than typed in. Somebody writing at midnight gets an honest answer instead of silence.

One inbox, several addresses

Sales, support, warranty — each forwarded in, each replying under its own name, each tagged so you can see which department a conversation belongs to.

Your own tone

Warm, plain or specification-first. Name the assistant whatever you like — it will still tell customers it is one.

Self-hostable

Run it on your own server if you would rather. Same product, your infrastructure.

What is shipped, and what is not

The roadmap is kept honest — everything under Shipped is answering real customers today.

Desktop & mobile Read the roadmap